Welcome to Wholesale
Scheál for boutiques, spas and hotels.
A small, hand-compounded organic skincare line for shelves and treatment rooms that want something their guests cannot find anywhere else.
Scheál is made in small batches in Franklin, Tennessee, after each order, from certified organic botanicals. It is carried by a short list of partners who care about provenance the way we do: the boutique in Nantucket, the spa in Aspen, the hotel in Palm Beach, the concept store that chooses six things and chooses them well. We would like to be one of those six.
Three kinds of partner.
We keep the partner list short on purpose. Small batches mean we can only make so much, and we would rather do it beautifully for a few than thinly for many.
Boutiques & department stores
Concept stores, resort boutiques and beauty floors who edit tightly and want a line with a true story: hand-made, certified organic, founded by a Laura Mercier alumna, funding a home for children.
Spas & estheticians
Treatment rooms that use Scheál in facials and retail it at checkout. Back-bar sizes, written protocols, and a new revenue line for your menu: the acne facial, done gently.
Hotels & residences
Boutique hotels, inns, members' clubs and luxury rentals who want the bathroom to say something. Small formats, custom cards, and a line guests ask about at checkout.
A small shop, chosen well.
Scheál belongs in the boutique that edits tightly: a short list of beautiful things, each with a true story. Twelve products, two lines, one shelf, simple to merchandise and simple to explain.
A line your guests will ask about.
Most professional skincare comes from the same few manufacturers with a different label on the front. Scheál is compounded by hand from certified organic plants, by a founder with twenty-eight years in the industry, and it shows the moment a guest opens the jar. The Lift is for aging, firmness and dullness; Clear Skin is for acne, breakouts and the redness that comes with them. Between them they cover most of what walks into a spa, including skin dealing with rosacea, hyperpigmentation and sensitivity.
Simple, on purpose.
We would rather tell you plainly than make you ask.
Pricing
Wholesale is 50% off retail, on every product, with no tiers to climb.
Opening order
The full line, so it is represented properly: The Lift and Clear Skin, six of each product for the shelf and two in the drawer to replenish. We will build the exact order with you.
Lead time
Every jar is made after it is ordered. Allow two to three weeks, and we will give you the date when we confirm.
Three steps.
We approve partners by hand, which takes a day or two.
1. Apply
Tell us about your business below. A website or Instagram is enough for us to get a feel for it.
2. A conversation
Christina will reach out within two business days to talk about your clients, your shelf or menu, and whether we are a fit for each other.
3. Line sheet and samples
On approval you receive the line sheet and samples for your team to try before anything is ordered.
We are a spa. Can we use the products in treatments and retail them?
Yes. Spa partners receive back-bar sizes for the treatment room and retail sizes for the shelf, plus written protocols for the Signature facial and the Clear Skin facial, so the acne market becomes part of your menu.
What does training include?
Christina trains your team in person in the Franklin area and by video elsewhere. It covers the products and the protocols, and then the part most brands skip: how to consult, how to work with a client, how to sell without pressure, and how to build a clientele around the line so the shelf keeps moving.
Can you do custom sizes or cards for our hotel?
Yes. Amenity formats and custom cards for in-room programs are available on request.
Do you sell to online-only retailers?
Not at this time. We partner with businesses that have a physical shelf or treatment room, so the line is experienced in person.
Is the line truly organic?
Yes. Every product is compounded from certified organic botanicals, and the full ingredient list for each one is published on our Ingredients page. Nothing is hidden.
We would love to hear about your business.
Use the form below. Your business name, what kind of business it is, where you are, and a link to your website or Instagram is all we need to begin. Christina reads every application herself.
Prefer a conversation? Email hello@scheal.com or call 732-693-7900.
Thank you for your visit and we are here to assist you. If you have any inquiries or need more information about our Scheal skincare products, don't hesitate to reach out. Wishing you a day filled with blessings and joy!